Nollywood star Timini Egbuson has sparked discussions about the relationship between Nigeria’s film and music industries, suggesting that musicians do not extend the same level of support to Nollywood as actors do to their music.
The actor, known for his roles in blockbuster films and television series, expressed his thoughts on social media, calling for stronger backing from musicians.
His comment reflects a broader concern within the entertainment industry—while actors frequently promote and celebrate Nigerian music, the same level of enthusiasm is not always reciprocated when it comes to Nollywood productions.
Taking to his X handle on Sunday, Egbuson wrote, “I really wish musicians supported Nollywood the way we support their music but that’s a conversation for another day.”
His statement resonated with many in the film industry who feel that while actors consistently share, promote, and even appear in music videos, Nigerian musicians rarely extend the same courtesy to Nollywood. This perceived imbalance has led to ongoing conversations about whether the music industry acknowledges and uplifts the film industry to the same degree.
The Nigerian entertainment industry is deeply interconnected, with numerous musicians making cameo appearances in Nollywood films and actors occasionally trying their hand at music. Some actresses have also been featured as video vixens in music videos, further blending the two worlds.
Despite this synergy, many believe that the music industry, which enjoys widespread influence both locally and internationally, could do more to amplify Nollywood’s visibility. While Nigerian music has gained significant global recognition, Nollywood continues to push for more international acclaim, and stronger backing from the music industry could help bridge that gap.
Egbuson’s remarks have reignited a larger conversation about cross-industry support and collaboration. His statement is not just a call for solidarity but also a reflection of how important mutual promotion is for the growth of both sectors.
