In a groundbreaking move, Energize Music and Orchard, a subsidiary of Sony Music, have formed a strategic partnership to revolutionize the African music scene and beyond.
This collaboration aims to drive remarkable growth and innovation in family, gospel, and clean music. According to Tochukwu Macfoy, CEO and founder of Energize Music, also known as Dr. FOY, “This is the label of the future.”
This partnership marks a significant milestone for Energize Music, as it substantially expands the label’s distribution reach, enabling it to connect with a global audience.
Energize Music is committed to excellence in every aspect of its operations, from artist development to production. Excel Joab, Head of Music, emphasizes the importance of quality, stating, “The quality of music must be excellent.”
This standard is evident in the label’s work with artists like TY Bello and Greatman Takit, who are making waves on international charts. Situated in Victoria Island, Lagos, Energize Music leverages Nigeria’s rich musical heritage while extending its influence globally.
The label’s ability to cross cultural and linguistic barriers with messages of hope and empowerment is a testament to its vision.The company’s foundation is robust, thanks to Teniola Akanni, Head of Legal and Admin, who ensures sustainable growth.
Emmanuel Abadi, Head of Tech and Products, recognizes the pivotal role of technology in the label’s future. “We are leveraging technology to stay ahead and bring our artists’ visions to life,” he asserts. Lanre Masha, director of African operations for Orchard, praises the new partnership, highlighting Energize Music’s impressive work in the Christian music space and its ambitious goals for clean family music.
Looking ahead, Energize Music remains focused on its mission to inspire, uplift, and energize through music that transcends boundaries. With a talented roster and a steadfast commitment to excellence, Energize Music is poised to redefine the future of family and gospel music.
This strategic partnership with Orchard is a significant step towards achieving this vision, and the label is set to make a lasting impact on the music industry, one song at a time.
