Nigerian hitmaker Kizz Daniel has shed light on what he considers the most crucial element in his music-making process—relatability.
In a candid post shared via his Instagram story, the Afrobeats star emphasized that his focus goes beyond just creating aesthetically pleasing music.
For Kizz Daniel, it is essential that his songs resonate with his audience, regardless of the genre or the producer behind the track.
“I don’t make music for aesthetics. No be by ‘Make he sound fine’. One rule: Relatability,” Kizz Daniel wrote in Pidgin English, his words reflecting his down-to-earth approach to songwriting.
“Even if na Segun from Ikorodu produce am, as long as wetin you dey talk dey connect to people wey matter.”
His statement revealed his unwavering commitment to ensuring his lyrics and melodies strike a chord with listeners.
Kizz Daniel’s emphasis on relatability is evident in his body of work, where his songs often touch on themes that listeners can easily connect with.
His use of simple language, conversational style, and catchy melodies has made his music a favorite among fans of all ages.
From love anthems to social commentary, Kizz Daniel has built a reputation for delivering songs that speak to everyday experiences.
Since breaking into the mainstream in 2014 with his breakout single ‘Woju,’ Kizz Daniel has consistently demonstrated his ability to create relatable music.
His discography is filled with hits that have not only topped charts but also become soundtracks for various moments in the lives of his fans.
His ability to combine meaningful lyrics with infectious melodies has earned him recognition as one of Nigeria’s most celebrated hitmakers.
One of his recent relatable hits, ‘Twe Twe,’ further solidifies his hitmaker status. The song, which features an infectious hook and relatable lyrics, was declared the No. 1 song of 2024 by TurnTable Chart—a testament to its widespread appeal.
This achievement marked Kizz Daniel’s second year-end No. 1 song after he previously won the title in 2022 with his global smash hit ‘Buga (Lo Lo Lo).’
Over the years, Kizz Daniel has joined an elite list of artists whose songs have topped the TurnTable year-end chart.
Previous winners include DJ Neptune’s ‘Nobody’ featuring Joeboy and Mr. Eazi in 2020, Omah Lay’s ‘Godly’ in 2021, Kizz Daniel’s own ‘Buga (Lo Lo Lo)’ in 2022, and Asake’s record-breaking hit ‘Lonely At The Top’ in 2023.
With his focus on relatability, Kizz Daniel has solidified his place as a voice that connects with listeners across generations.